Fundraising Campaigns & Feasibility Studies

Big dreams need thoughtful plans. From early visioning through campaign launch, we offer feasibility study design, donor engagement strategies, and campaign coaching that keeps momentum strong and your mission front and center.

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CAMPAIGN READINESS ASSESSMENt

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FEASIBILITY STUDY & IMPLEMENTATION

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ANNUAL CAMPAIGNS

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CASe FOR SUPPORT DEVELOPMENT

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DONOR STRATEGY & VOLUNTEER TRAINING

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"They helped us reshape how we talk to donors. The feasibility study gave us feedback we never would’ve gotten on our own—and the outcomes speak for themselves."

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Julie Hitchins
MARSHALL COUNTY COMMUNITY FOUNDATION

Frequently Asked Questions

Here are some common questions we get asked about how we parter with you for fundraising campaigns and feasibility studies.

Overview

What is the difference between a Capital Campaign and an Annual Campaign?

An Annual Campaign  raises funds each year to support your organization’s ongoing operations—things like staffing, programming, and day-to-day expenses. It’s typically repeated annually and relies on a broad base of donor support.


A Capital Campaign  is a focused, time-bound fundraising effort designed to support a major initiative like constructing a new facility, launching a large-scale program, or investing in long-term infrastructure. Capital campaigns usually involve a significant goal, a compelling case for support, and often begin with a feasibility study. They are typically led by a dedicated, engaged volunteer committee working alongside staff to cultivate and secure major gifts.

Structure

Does TSG run the Capital Campaign for us?

We don’t make donor asks on your behalf, but we walk alongside you every step of the way. TSG provides the strategy, tools, coaching, and structure you need to run a successful capital campaign. From readiness assessments and feasibility studies to volunteer training, donor strategy, and case development, we equip your team and campaign leaders to confidently engage donors and reach your goal.

Feasibility

What is a Feasibility Study, and why is it important?

A feasibility study helps you understand whether your fundraising goal is realistic and how best to achieve it. Through confidential interviews with key stakeholders and potential donors, we gather feedback on your project, test messaging, and assess your campaign readiness. The study results offer valuable insights, reduce risk, and help you move forward with clarity and confidence.

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We're here, and ready to help you take your organization to the next level.

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